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Entrepreneurs Aren’t “Born” to Start a Business (Pay Attention Here!)

Entrepreneurs Aren’t “Born” to Start a Business (Pay Attention Here!)

by Joey Matterhorn | Mar 17, 2026 | Small Businesses

In the world of entrepreneurship, the age-old debate of whether entrepreneurs are “born” or “made” permeates every discussion. Viewpoints vary, but let’s clarify one crucial fact: successful entrepreneurs are not born; they are cultivated...
Influencer Marketing Hits a High Health Note Thanks to the Diabetic Influencer

Influencer Marketing Hits a High Health Note Thanks to the Diabetic Influencer

by Joey Matterhorn | Mar 11, 2026 | Influencers

Hello there, my name is Joey Matterhorn, and I’m here to share my story—how the Diabetic Influencer brand not only transformed my understanding of diabetes but also revolutionized my approach to entrepreneurship in the health realm. Influencer marketing has...
3 Reasons Elon Musk Makes Bank With Tesla Stock (and It’s Not What You Think!)

3 Reasons Elon Musk Makes Bank With Tesla Stock (and It’s Not What You Think!)

by Joey Matterhorn | Feb 26, 2026 | Content Marketing

Elon Musk stands as a figure defined by his bold goals and a relentless push to flip the script on how we live. Most people associate Tesla with fast electric cars and high tech gadgets that change how we drive. Honestly, we have barely scratched the surface of how...
Asking How to Make a Facebook Page? Try a Compelling Content Strategy!

Asking How to Make a Facebook Page? Try a Compelling Content Strategy!

by Joey Matterhorn | Feb 18, 2026 | Content Marketing

Time to build a Facebook home for your company. You did it. You are finally putting your brand on the map. But before you dive headfirst into the sea of likes, shares, and followers, allow me to put a bug in your ear (or shall I say, a post in your feed): Why not try...
Who Delivers Your Offer to the Seller Framework in Marketing?

Who Delivers Your Offer to the Seller Framework in Marketing?

by Joey Matterhorn | Jan 27, 2026 | Small Businesses

Hello there! Joey Matterhorn here, guru of content marketing, and I have a question for you. You might be wondering: who delivers your offer within this framework of marketing, particularly when it involves content? Well, just like a home seller relies on a savvy real...
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