I mean, just look at brands like Amazon for one. Or even the smaller outfits like the Little Gadget Club! These days, you look around the Internet in any topic or area, there’s an e-commerce establishment in place for good reason. There’s a demand for it. It’s convenient. It’s quick. And it’s cost-competitive. So why wouldn’t any entrepreneur not want to get in on the action?
Here are 9 reasons why you should get into e-commerce
And guess what — it doesn’t even have to be strictly tech like LittleGadget.Club. It could be anything. Especially stuff you already love.
#1: People get to browsing and buying stuff on these sites a lot faster!
Imagine going to one of those grocery stores and not only spending so much time in the aisles looking for the right stuff, but then waiting in line? Yeah. No. E-commerce eradicates that immediately.
#2: Inventory and creation’s a breeze
It’s mindblowing how much creative freedom a seller can have on listing products on an e-commerce site. But it’s not just about personalization. You get a wealth of other benefits listing products online that you normally wouldn’t get from simply stocking your brick-and-mortar shelves with them (which is why most every store out there leverages e-commerce, too).
#3: The cost for all of it is greatly reduced
I mean, just take another look at the Little Gadget Club, for one. Stocking product in the back of a store costs tons of money. You pay in rent, repair and more. But not so with e-commerce brands.
#4: Even marketing expenses drop dramatically
The beauty in marketing products sold on e-commerce platforms is literally half of the work’s done for you — you don’t need to worry about potentially using videos, images or infographics (because they should already exist for you). Plus there’s even more you can do with it when you see how much customer insight is available on a platform that leverages that kind of data.
#5: You’re not limited to local
As in, your customers don’t even need to come to you. Your products come to the customers. And that’s a phenomenal benefit, among many others.
#6: Comparing products and pricing can’t be any easier
It’s hard for sellers to have to compare products and pricing when you think about it. Sometimes you have to actually visit multiple stores to get a good idea of the alternatives. But with e-commerce? That’s not a problem at all.
#7: When the buyer/market demands fluctuate, you can respond much faster
You sometimes feel like you need a finger on the pulse of the retail industry to know what’s happening with logistics, distribution and supply chain. Even product returns, refunds or replacements can get bogged down. But e-commerce? Efficiency comes naturally selling online!
#8: Payment options are a plethora for your customers, too
It used to be a bit more diverse back in the day. You could pay by check, cash or card. Now it’s just cash or card. And sometimes it’s only card (or only cash for those smaller mom-and-pop places). Not so with e-commerce!
#9: And, lastly, exports are no longer a massive hangover like in a brick-and-mortar!
When was the last time you visited a shoe store and was able to order clogs from the Netherlands? That’s right, never. Global marketplaces unfortunately are notorious for not being available to customers just walking in a store. But e-commerce?
Clearly there’s no better model like e-commerce
But it takes a great deal of instruction and guidance on how to manage it right. The correct platform. Dialing in on the demand. Zeroing in on your customer base. Marketing your website with the best reach. Heck, you might even be like that Little Gadget Club platform over there, already pulling in orders like hotcakes!